We cross the finish line together
Select case studies available below
Han Tran for Northshore
School District (GC)
After losing her 2021 Bothell City Council race, Han decided she wanted to run for school board – with a bigger area of service and deep impact for her kids in the district. Han is a progressive stalwart and ran on strong values that focused on keeping diverse education programs, cops out of schools, and the highest quality of education for Northshore. In October (as an October surprise), her Moms for Liberty-backed opponent sent an anonymous text message blast to every voter (illegally!) claiming that Han was antisemitic due to her pro-Palestine position. By sticking to our campaign message centering NSD kids and quality of education, we not only refuted the accusation, but won a commanding 57% victory.
Chukundi Salisbury (WA-HD-37)
Chukundi is an amazing candidate. He is well-known and invested in his district, has a broad network of public servants and private employers, including networking as a small business owner, nonprofit leader, and city employee. Chukundi was also invested in his alumni association as an HBCU graduate. These networks were untapped when we started working with him; he was barely raising $2,000 a month. By the end of our engagement with him in November, he’d had several $20,000 months and a floor of $10,000, thrown numerous events with different sections of his network, and raised over $150,000.
Children’s Campaign Fund
(WA PAC)
Children’s Campaign Fund (CCF), a leading political organization which advocates for Washington State’s children, youth, and families, engaged us seeking to expand its digital presence in 2023. By investing in an enhanced website experience and strategic social media engagement, we sought to curate a wider audience, inspire action, and drive more engagement with CCF’s digital universe. We launched a multi-pronged digital strategy that focused on web traffic and social media engagement. The results of these efforts have been transformative. In just one year (October 2023 to October 2024), CCF has experienced a dramatic uptick - they saw a 61% increase in site sessions, new visitors surged by 98%, and social impressions, a key indicator of content visibility, surged by 196%. We’re delighted to continue our work with CCF to bring their message to audiences across Washington State.
Imraan Siddiqi (WA-CD-8)
After firing his original campaign consultants four weeks before the primary, Imraan sought a new team - one that understood his vision and could translate that into both messaging and visuals for a paid media program. Recognizing the urgency of ballots reaching voters in the next two weeks, we got to work immediately. Within 24 hours we scripted and storyboarded a video concept, hired and scheduled a videographer for the next day, and began work on digital ads. Within a week, both CTV and digital ads were live, and direct mail was scheduled to hit 100,000 households on the day ballots dropped. That same week, we hired and trained 14 paid canvassers who would be managed by our team, and began a complete website and brand overhaul. While Imraan did not win, in under two weeks our team built much needed infrastructure and delivered for our client. We feel confident that with more lead time, Imraan would have achieved a different result.